Turtl is a **game-changing solution** which provides sales teams with **simplified access** and **guided tailoring** of use cases, sales plays, and customer messaging. Leadership gain **complete control** and **visibility** of the use and performance of **every piece of content**.
Rather than manually searching and tailoring content, sellers use a simple form to provide Turtl with information about a given prospect.
This information is evaluated against the bank of documents held by Turtl and used to dynamically generate the perfect sales play, key use case, or other asset for the prospect in question. Specific areas of the content can be marked as "editable", allowing sellers to tailor them without affecting overall messaging.
This saves hours of time for every single seller and ensures the correct and consistent use of messaging, positioning, and other elements to deliver maximum impact.
Every piece of content created contains Turtl's tracking code which provides granular information on document usage.
Sellers see exactly who is reading their content, how long they are spending on different pages, and where and how they are interacting. This provides sellers with valuable insights to progress conversations to the next stage more effectively.
Leadership can see how every document is performing and how each seller is using and tailoring content, and use these integrated marketing and sales insights to identify and drive best practice across sales and demand generation.
Because all Turtl content is stored and controlled centrally, every single document is always on-brand, on-message, and up to date.
Whenever a change is made to a master document or brand theme, all tailored versions are instantly updated. This means that previously created content is refreshed to reflect the latest information automatically and all new documents use the latest and greatest content.
As a result, leadership can be confident that every single seller is using the right up-to-date messaging and content 100% of the time and that no incorrect information is in circulation.
